Cherise Lloyd.
Financial Content Strategist & Podcast Host
Eleven years assessing bank credit risk at the Federal Reserve and Macquarie Capital. Now I research, write, and host stories about how financial disasters actually happen — for Overleveraged, Overconfident, for finance and fintech brands, and for anyone who needs complex money problems explained by someone who's read the 10-K.
I spent over a decade inside bank credit risk: first as a state bank examiner assigning CAMELS ratings, then at the Federal Reserve monitoring institutional access to the Discount Window and collateral through the 2008 crisis, then at Macquarie Capital flagging credit deterioration across a 160-position loan portfolio.
I’m also a former Certified Fraud Examiner. Which means when I’m researching a financial scandal, I know what the warning signs looked like from the inside, because spotting them used to be my job.
I bring that background to financial content: podcast research and hosting, newsletters, LinkedIn series, and marketing for finance and fintech companies that need someone who can actually read the filing, not just summarize the press release.
Research and Experience
Overleveraged, Overconfident
I host , research, and write this podcast covering major U.S. banking scandals, from sourcing the story through scripting the narrative arc.
Podcast
Cooked | The Critique
Writing
Two ongoing series: Cooked profiles financial fraud and corporate collapse; The Critique analyzes CRE distress, bank failures, and regional lending risk.
IvyTek Finance
Client Work
IvyTek Finance (Salesforce-native loan management for CDFIs): discovery calls, RFP responses, LinkedIn marketing and content.
Get In Touch
Looking for a financial content strategist, podcast researcher, or host who won't need the finance explained to them first? Reach out directly.
Email: Connect@sevensevenspider.com
The Book: The Shortfall Solution: Raise Money Fast from the business you already have.
The Shortfall Solution gives you the structured process to close the gap between obligations and resources when the need has become immediate and undeniable. No motivational garbage about mindset or manifesting. No lists of "47 Ways to Generate Cash Fast" that create new problems. Just a systematic framework built around three numbers: 7–20–13.
